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 | Microeconomics: Principles and Tools, activeBook 1.0 Product# 460679356 Selling for $96.2 "This modern book has a strong foundation in demand and supply. Its thoughtful coverage of 'change in demand' vs. 'change in quantity demanded' (also in supply coverage) enables learners to better visualize and truly understand the difference between these two fundamental concepts. Early coverage of comparative advantage and externalities reflects a more modern approach to teaching and understanding the underpinnings of microeconomics. A six-part organization covers an introduction and key principles, a closer look at supply and demand, market structures and pricing, spillovers and information, the labor market and economic challenges, and the international economy. For a thorough understanding of the principles of macroeconomics." |
 | Pricing: Making Profitable Decisions Product# 460683773 Selling for $125.4 "Discusses effective pricing management, economic foundations of pricing theory, the economics of price determination, managing the price function, and more." |
 | Study Guide t/a Principles of Microeconomics Product# 460683795 Selling for $43.23 "Written by Jack Mogab and Bruce McClung at Southwest Texas State University, this book, provides the following elements for each chapter: a Pretest; a Learning Objective Grid; a Key Point Review with Learning Tips; some Self-Tests (Key Term Matching, Multiple Choice, Problems) with answers; and an extension of the guide to the Web Site, where students may practice with graphing." |
 | The Power of Microeconomics Product# 460766833 Selling for $55.5 "The Power of Microeconomics and The Power of Macroeconomics offer clear, easy-to-understand lectures on principles of economics topics. The software provides attractive and illustrative PowerPoint visuals to help explain these topics. The Power of Microeconomics and The Power of Macroeconomics have both been thoroughly class-tested. Either CD can be combined with any of our economics texts, a guide, and Peter Navarro's self-monitored website to provide a true distance learning course. The website will provide 24-hour access, response, and a multiple choice testing for whichever principles text is chosen. A Learning Guide is available 0-07-239630-X . This guide instructs both the faculty, who is directing the distance learning, and the student with how to use the text in conjunction with the website and the CD. The guide directs the student to related content in whichever McGraw-Hill/Irwin text they chose. . ." |